I was challanged with creating objects from flooring materials for a photoshoot, and the client’s excitement turned it into a full-blown exhibition.
TARKETT ATELIER
As both Art Director and Designer, my goal was to merge the artwork with the expo space, crafting an immersive experience.
I carefully designed a route that guided visitors through displays, some contemplative, others interactive, all while showcasing flooring materials for both artistic and practical purposes.
The exhibition featured interactive elements, like a puzzle revealing colour combinations, and ended with a maze leading to an artwork made from flooring materials—transforming the experience into a thrilling exploration of design.
