For this project, I have designed a 3D experience of a traditional sample book, transforming it into an interactive exposition in Brussels.
BUSWORLD FOR TARKETT
Instead of waiting for someone to finish flipping through samples, visitors can freely walk around and explore. The design invites them to immerse themselves in the space, engaging with the materials in a dynamic, hands-on way. It reimagines the concept of a sample book as an open, inviting environment where discovery happens at every turn.
The design is centered around the concept of circularity, reflecting the sustainable nature of the materials in this collection. Since the products are recycled and eco-friendly, I chose to structure the entire experience in a circular form. This symbolizes the cycle of reuse and renewal, while also guiding visitors naturally through the space, reinforcing the idea of sustainability.
